/* Product Marketing Manager : */

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Volusion is a leader in eCommerce solutions for online businesses. Volusion offers the industry's most comprehensive and user-friendly eCommerce software for online merchants, providing a platform that is scalable, secure and reliable with 24/7 support. Over the last ten years, market leaders such as National Geographic, Motorola, Disney and thousands of small businesses have used Volusion to successfully sell online. The solution’s built-in features include analytics, reporting and ROI features, CRM, automated drop shipping, 5-tier affiliate system, import/export functionality and merchandising and social shopping tools such as vZoom!™ and Social Store Builder™.

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Product Marketing Manager

Do you want to be a part of something big? Are you a Product Marketing guru? Do you operate well in
a fun, high-energy environment? Are you a Team Player? Volusion is a profitable, growing business
that supports over 15,000 online merchants – ranging from home businesses to Fortune 100
enterprises. If you are passionate about eCommerce then we want to hear from you!
• Define product strategy and roadmap
• Work with external third parties to assess partnerships and licensing opportunities
• Be an expert with respect to the competition
• Conduct market and competitor analysis for the product
• Provide insights and make recommendations which align with short and long term business priorities
• Define unmet customer needs, identify new product definitions, manage product roadmap, and
champion new strategies and product development priorities to support company growth objectives
• Effectively develop messaging and positioning, as well as addressing data/support needs
• Develop the core positioning and messaging for the product
• Set pricing to meet revenue and profitability goals
• Deliver MRDs and PRDs with prioritized features and corresponding justification
• Develop sales tools and collateral
• Propose an overall budget to ensure success
• Minimum of 5 years experience as a Product Manager or Product Marketing Manager
• Demonstrated success defining and launching excellent products
• Excellent written and verbal communication skills
• Technical background, with experience in eCommerce
• Extensive knowledge of SEM, SEO and web strategies
• Understanding SaaS models is a plus
• Excellent teamwork skills
• Proven ability to influence cross-functional teams without formal authority
• Bachelors degree in BA, Marketing, Sales, or related field preferred and equivalent work experience

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