/* Director of Marketing : */

Director of Marketing

Director of Marketing – Austin, TX

Our mission is to change public education in America. Are you interested in having a positive impact on society, education and kids?

We’re looking for an experienced, driven, high energy Director of Marketing to lead our marketing activities and help us reach the next level of success. This is a great opportunity for a self-directed individual who thrives in a dynamic environment.

Headquartered in Austin, TX, we design, develop and market educational software for the K-12 school market. We sell nationally with a direct sales force and inside sales organization. In business for 40 years, we enjoy strong brand equity and a great market reputation.

Our new Director of Marketing will be responsible for leading our foundational marketing activities: marketing communication, field marketing, PR, trade shows, market research, brand management and product marketing. The Director will combine both strategic and tactical marketing skills/experience to develop and manage our corporate marketing strategy. This will include driving awareness through PR and advertising, managing campaigns and guiding the product direction for our core product.

Responsibilities:

Develop a marketing strategy aligned with our business objectives.
Manage a small multi-disciplinary marketing team.
Maintain market research and competitive analysis that assists in the development of product roadmaps and positioning/messaging for our products and “go to market” strategies.
Lead creative development of field marketing collateral and oversee the execution of field marketing initiatives.
Create awareness for our company and the solution in our markets.
Provide clear and regular communication of marketing activities and accomplishments throughout the company.
Internal relationships will span the organization in both seniority (C-level to Staff) and business function.

To be Qualified You’ll Have:

7-10 years of B2B marketing experience, preferably with a software company that offers a solution sales strategy.
Bachelors degree in Marketing or Business, MBA is a plus.
Track record of planning and executing marketing programs.
Strong project management experience, including managing external agencies.
Product management and market research experience is a huge plus.

Qualified candidates should forward their resume, including a brief summary of qualifications and salary requirements, to 53314@resumereviewteam.com. Only the most qualified of candidates will elicit a response. No phone calls, please.

Please note: Applicants for employment in the U.S. must possess work authorization that does not require sponsorship for a visa now or in the future.

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